Promoting Tourism in Pakistan: Opportunities and Challenges ; Solved CSS Essay

 

   Promoting Tourism in Pakistan: Opportunities and Challenges

Promoting Tourism in Pakistan: Opportunities and Challenges

Introduction

What is Tourism?

Historical Perspective of Tourism

Current State of Affairs

 To what extent is it true that there are huge opportunities for tourism in Pakistan? Yes, it is true because:

1. Northern areas have much tourism potential

2. Gilgit Baltistan and KPK have pristine landscapes

3. Tourism can boost Pakistan's economy

4. Tourism could create huge job creation in different fields

5. Direct Foreign investment will increase Pakistan's foreign reserves

6. Economic activities will get boom in the country

7.  Hotel Industry will be prospered

8. Pakistan's soft image will be promoted by tourism

What are rationales that are hindering tourism in Pakistan?

1.      Less Focus of the Government

2.      Less Awareness of tourism’s Potential

3.      Poor Conveyance

4.      Less Budget Allocation

5.      No Professional Staff at PTDC

Impacts of Poor Tourism Sector on Pakistan

1.      Less GDP Growth

2.      Poverty

3.      No DFI

4.      Less Job Creation

5.      Less Development

Steps Already Taken

·        Budget Allocation for PTDC

·        Advertisement for Pristine Places in Media

·        Provision of Modern Skills at Five-Star Hotels

Measures to Promote Tourism in Pakistan

1.      Budget Allocation

2.      Imparting Modern Skills

3.      Advertisement of Serene Places

4.      Hiring Professional Staff

5.      Reward and punishment System

6.      Focus on Development Sector

7.      Promote Security

8.      Promoting Hospitality

Conclusion